Background:

The merchandising process in Bangladesh traditionally involved three key stakeholders: brands and their liaison offices, trade offices or buying houses, and apparel manufacturers. As the industry has matured, a significant shift in responsibilities has been observed. When the industry was in its early stages, trade offices and brands primarily managed functions such as quality, production planning, sample development, and R&D due to a lack of qualified professionals at the manufacturer level.

As manufacturers have grown more experienced and capable, they have increasingly taken on these responsibilities. Brands now rely on manufacturers for direct data collection, leading to an evolved role for trade houses. This transition has led to manufacturers focusing on their product development, offering samples, and maintaining strict quality controls.

This course is designed to prepare the factory professionals capable of handling the transformational challenges due to shifting Dynamics in Merchandising.

Contents:

Part-1

• Background of Merchandising in Bangladesh
• Evolution of Manufacturer Roles
• Sustainability and Ethical Practices – Introduction
• Adopting Sustainable Practices
• Ensuring Transparency in Supply Chains
• Technology and Innovation – Overview
• Automation in Manufacturing
• Smart Factories
• Innovation in Materials
• Digital Transformation – Introduction
• Leveraging Digital Platforms
• Data Analytics and AI in Merchandising
• Agility and Responsiveness – Introduction
• Implementing Flexible Production
• Shorter Lead Times
• Q&A

Part-2

• Collaborative Partnerships – Introduction
• Retailer Partnerships
• Innovation Hubs and R&D
• Consumer-Centric Approach – Introduction
• Quality Assurance in Manufacturing
• Sustainable Branding
• Workforce Development – Introduction
• Skill Enhancement and Training Programs
• Employee Welfare
• Regulatory Compliance – Introduction
• Proactive Measures for Compliance
• Staying Updated with Regulations
• Future Trends in Merchandising
• Agility and Responsiveness in Future Merchandising
• Group Discussion or Case Study
• Q&A

WHO CAN ATTEND

• Textile and Garment company owners and management
• Professionals working in Merchandising & Factory Operations
• Director, GM, DGM in Industry Operations
• Managing Director

METHODOLOGY

PowerPoint Presentation, Exercise, Question and Answer session.

BOARDING

Course materials and food will be provided by Textile Today.
Certificates will be awarded to participants at the end of workshop.

Course Fee:

Fee: BDT 5900/- (Five thousand Nine Hundred taka Only)